It’s a fabulous Coca Cola advertisement hanging out atop a building in Point Pleasant, West Virginia.
The local paper confirmed with a Coca Cola archivist that it was painted in the thirties when a local bottling company was gaining momentum. I would encourage you to read the story as it is quite informative and also talks about the Mail Pouch ad I showed you earlier this week.
Whenever I see this type of advertising – no matter how old and faded – I will always stop. I will make time, go around the block, brave the rain or whatever else is going on for a closer look. These remnants of another time, another means of advertising didn’t survive the decades to be ignored and I will gladly pay attention.
This Mail Pouch advertising piece can be found in the historic downtown district of Point Pleasant, West Virginia. I was there yesterday and happily took a quick stroll through the neighborhood with my phone in one hand and camera in the other.
It wasn’t much of an adventure but the good it did for my soul was like the first soaking rain shower after a drought.
I have been there but not with my camera which means I looked at it through completely different eyes. It was also nice to just move about and see some things I haven’t looked at in a while.
After I got home and kicked up my feet, I found this quote while scrolling through Facebook and found it quite true.
“No, we don’t need more sleep. It’s our souls that are tired, not our bodies. We need nature. We need magic. We need adventure. We need freedom. We need truth. We need stillness. We don’t need more sleep, we need to wake up and live.”
After losing an hour overnight, we really might need more sleep but I hope you will wake up and find some magic or adventure today.